Introducing the latest beauty sensations to grace the industry: a fresh wave of innovation, creativity, and empowerment. These new beauty brands are not just products; they are a reflection of evolving trends, diverse perspectives, and uncompromising quality.
By: Alexis Tshangana
Creed-Queen of Silk Perfume
The House of Creed is delighted to announce the latest addition to its fragrance portfolio,Queen of Silk, which launched in May 2024. Queen of Silk embodies the opulent lustre and ethereal softness of silk leaving a trail of sensual allure that captivates the senses.
Casting a hypnotic spell over all who encounter it, Queen of Silk emerges as a captivating new fragrance from the House of Creed. An intoxicating fragrance inspired by the elegance of silk, coveted since time immemorial for its beauty and delicate touch. Queen of Silk gently envelopes the skin with a gossamer-like touch but leaves a seductive trail of lingering sensuality that shimmers in the air with luminous energy.
A truly modern embodiment of this most ancient of treasures, Queen of Silk is a fragrance that transports you out of time, casting a spell of allure and gracefulness, a harmony of sophisticate notes interwoven with a contemporary flair, that invites you into a world of seduction and unparalleled elegance.
Laneige
Laneige is a South Korean skincare and cosmetics brand that has gained popularity worldwide for its innovative products and focus on hydration. Known for its advanced water-based technology, Laneige offers a wide range of skincare products tailored to different skin types and concerns, including moisturizers, cleansers, masks, and makeup. The brand is especially celebrated for its Water Sleeping Mask and Lip Sleeping Mask, which have become cult favourites among beauty enthusiasts. With a commitment to research and development, Laneige continues to introduce new products and formulations to meet the evolving needs of its customers, maintaining its position as a leader in the global beauty industry.
The fan favourite, The Laneige Lip Sleeping Mask has great advantages:
Intense Hydration: The mask is formulated with a blend of nourishing ingredients such as hyaluronic acid, minerals, and vitamin C to deeply moisturize and replenish dry, chapped lips. It provides long-lasting hydration, leaving lips feeling soft and smooth.
Exfoliation: The mask contains gentle exfoliating ingredients like fruit extracts and beta hydroxy acids (BHAs) to remove dead skin cells and promote a smoother lip texture. Regular use helps to prevent flakiness and improve the overall appearance of the lips.
Overnight Treatment: Designed to be applied before bedtime, the Lip Sleeping Mask works as an intensive overnight treatment to repair and rejuvenate lips while you sleep. It forms a protective barrier to lock in moisture and prevent moisture loss, resulting in visibly plumper and healthier-looking lips in the morning.
Eau Thermale Avène
Avene is a trusted brand with its key ingredient being the thermal spring water sourced from the natural springs in Avene, France. This water is known for its soothing and anti-inflammatory properties, making it beneficial for sensitive and irritated skin. The brand has been using this water for over 270 years, and its efficacy is backed by scientific research. They have now launched a new range of products, one being the Clenance range:
Avene Cleanance A.H.A Exfoliating Serum
The new Eau Thermale Avène Exfoliating Serum with patented naturally derived acid is 1.5x more effective than salicylic acid, for a visibly smoother skin texture from 10 days. The patented acid duo lactic and succinic acids help to exfoliate the skin, reducing the appearance of blemishes, pores and marks.
Avene Cleanance Qua-Gel Cream
The ultimate moisturising care for combination to oily skin. This is a complete three-in one anti-shine, anti-pore, moisturising care. This three-in-one cream-in-gel provides an innovative solution for combination, oily or blemished skin. It combines the benefits of a lotion with the effectiveness of an emulsion.
Avene Cleanance Detox Mask
Avène CLEANANCE Detox Mask is a game changer for anyone with sensitive, blemish-prone skin. In just 5 minutes, it purifies, mattifies, and tightens pores, leaving your skin comfortable and soothed. With proven results, reducing blemishes for 90% of users, this mask is a must-have in your beauty regimen. Experience a transformed, calm, and clear complexion with every use.
