Actress, model and activist Cara Delevingne joins forces with the sports brand PUMA, in announcing the Conference of the People. They have made room for the industry to come together, alongside Gen Z, to discuss sustainable fashion solutions on September 6th in London.
The conference is a first of its kind and will create an environment for PUMA’s industry peers, activists, NGOs, experts, ambassadors and consumers to come together and discuss solutions for some of the fashion industry’s most pressing sustainability challenges. All whilst amplifying the voices of young people across the world.
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Live from London and streamed to the world, Conference of the People will place the voices of Gen Z front and centre so that those most impacted by today’s climate decisions can influence those making them. “We will focus on Gen Z during this event, as we want to give this generation a voice when it comes to the decisions that have to be made today to shape a more sustainable future,” said Bjørn Gulden, CEO of PUMA. “At the United Nations they call it Conference of the Parties, we call it Conference of the People.”
In the coming weeks PUMA will announce panels that will feature some of the most prominent voices in sustainable fashion along with some famous faces that everyone will recognise. Topics for discussion include tackling waste, using more sustainable materials, impacting climate change and finding ways for the industry to collaborate to achieve results sooner.
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To learn more about Conference of the People and to register interest in physical or virtual attendance, users can visit www.pumacop.com and follow @PUMA and on social media.